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On Thursday 08th June 2017 in Douala, there was a press conference announcing the launch of the Internet IROKO + package in Cameroon. An offer coming from a well-defined partnership between IROKO +, a subsidiary of the Canal + group and Orange Cameroon.
IROKO +, SVOD’s first service in French-speaking Africa.
Activated since August 2016 in 19 countries of Africa, IROKO + is the first SVOD (Subscription Video On Demand) service in French-speaking Africa. This service today represents more than 2,500 hours of films and series produced by Nollywood Tv, Novelas Tv, but also Ivorian, Senegalese productions, etc …. Among them, we can not ignore successful series such as Le Journal de Jenifa (Nigeria), The Drunkenness of Love (Mexico) or Tundu Mundu (Senegal). Available via PlayStore (Android), the service offers hyper compressed videos and made accessible through offline mode. It is precisely at this level that Orange Cameroon intervenes and its Internet package “IROKO +”. A real bargain!
IROKO + and Orange Cameroon, an unprecedented partnership in French-speaking sub-Saharan Africa
According to Claire Soustiel, CEO of IROKO +: “The demand for dematerialized cultural products is increasing in French-speaking Africa, where streaming has doubled between 2014 and 2015. Today, more than a third of smartphone holders consult at least Once a day a video on their mobile In Cameroon, users regularly encounter difficulties in their use of the internet, and can not always take advantage of their IROKO + offer. Pursuing the group’s desire to make entertainment accessible To the greatest number, we have chosen to innovate by partnering with Orange, which will also allow Orange to differentiate itself on the market via particularly attractive content. ”
This vision is strongly supported by Cheick Sarr, Marketing and Communications Director of Orange Cameroon, who said: “One year after the launch of 4G in Cameroon, Orange is aiming to enrich our data offering with attractive multimedia content, Iroko +’s catalog is precisely in line with what we want to offer our subscribers, exclusive content, a direct and secure means of payment, while guaranteeing a unique user experience on the market. “
The Internet IROKO +
This is the launch of an offer that will link, SVOD AND data for subscribers Orange Cameroon. It is the first time in French-speaking sub-Saharan Africa that a telecommunication operator joins forces with a publisher of films and series. With 200 FCFA (promotional price planned for the launch), customers will have access for 24 hours to the IROKO + service for:
View close to 2,500 hours of offline programs for 7 days
Have 250 MB to download the IROKO + movies and series of their choice
Benefit from 50 MB to browse the Internet.
From now on, you can always have your favorite African series and movies online and offline directly on your phone.
Cool initiative!